Author: webliance.com
Around the globe, more than 300 emails are sent and received each day, on average. That’s 300 opportunities to market yourself and your business in those individual emails you send.
Earning the trust of prospective customers can be a struggle. Before you can even begin to expect to earn their business, you need to demonstrate your ability to deliver on what your product or service promises.
Whether you’re managing thousands of blog posts or a few dozen articles, you know that it’s imperative to have an editorial calendar to keep track of it all.
Google is enigmatic and secretive about how it works and what changes with each update, and what that implies for search engine optimization (SEO) specialists. But to everyone’s surprise, Google released the complete version of their Search Quality Evaluator Guideline’s Handbook in November 2015. What Does the Guideline Include? According to Google, they make search results better by getting third-party search quality raters. Google said, “At Google, we are always working on ways we can improve your Search experience.” To understand how Google analyzes web pages and differentiates between low quality and high-quality content, there are three excellent ways: Beneficial…
I’ll be the first one to admit it: the first time I wrote a blog post, I had a lot of new terminology to learn.
If you’re reading this, chances are your site is underperforming. That’s okay! It happens to the best of us. But do you know you can audit your search engine optimization (SEO) to mitigate the underperformance? An SEO audit will take a long look at your site and determine why it isn’t performing well. Since there can be a lot of different factors involved in poor marketing performance (and often, several are to blame), the SEO auditor will have to do some serious digging into your website’s metrics. This is why it usually takes 2-3 weeks from start to finish before…
Starting a new job? Then it’s time to put your best foot forward.
STEPS TO CHANGE DEFAULT ADD TO CART TEXT Open WordPress admin panel, go to Appearance > Theme Editor Open functions.php theme file Add the following code at the bottom of the function.php file Save the changes and check your website. The custom text in add to cart button should show up now. // To change add to cart text on single product page add_filter( ‘woocommerce_product_single_add_to_cart_text’, ‘woocommerce_custom_single_add_to_cart_text’ ); function woocommerce_custom_single_add_to_cart_text() { return __( ‘Buy Now’, ‘woocommerce’ ); } // To change add to cart text on product archives(Collection) page add_filter( ‘woocommerce_product_add_to_cart_text’, ‘woocommerce_custom_product_add_to_cart_text’ ); function woocommerce_custom_product_add_to_cart_text() { return __( ‘Buy Now’, ‘woocommerce’ ); }…
Do you want to optimize your website but have trouble communicating with the technical folks running it? Then, you need an SEO glossary.
Intrusive interstitials – annoying to site visitors at best and detrimental to your search rankings at worst. When Google rolled out the page experience update last year, it made sure marketers understood the importance of providing a seamless, undisrupted browsing experience for visitors and the metrics contributing to this experience. One of the criteria is the absence of intrusive interstitials. On Tuesday last week, a group of SEOs discovered that Google was sending out emails to site owners advising them to take down intrusive interstitials to improve their site’s page experience. Search Engine Roundtable’s Barry Schwartz and his team first spotted…